In the company blog, Michael Cho, a Crew co-founder, tells a story of creation of Unsplash.com. He writes that they could not find a good photo for the Crew homepage. Photos were bad, expensive, or both. Then they hired a photographer and asked to make a series of shots in a coffee house. The have chosen one photo for their website, but they did not have any use for the other pictures. "Many people, probably, have the same problem, so let's publish the photos and make them free for everyone", they thought and created Unsplash.com website in an hour.
Unsplash.com took the first place in the rating of HackerNews – a website where people publish links to the interesting resources and vote for them. The website became tremendously popular and brought thousands of users to the main website of the company – Crew project.
Michael was astonished by the results of this start-up, which was created in less than half a day. He writes that due to Unsplash.com in several hours they managed to attract more people to the Crew project than in the whole previous year.
Venture investor Mike Baldwin is sure that people make different decisions when they do not need to think about money. When money does not matter, an entrepreneur can do what is right for a start-up.
In their book "Rework", founders of 37signals prove that one should not make any sacrifice for a start-up. They write, "There's a new reality. Today anyone can be in business. Tools that used to be out of reach are now easily accessible. Technology that cost thousands is now just a few bucks or even free. One person can do the job of two or three or, in some cases, an entire department. Stuff that was impossible just a few years ago is simple today.
You don't have to work miserable 60/80/100-hour weeks to make it work. 10-40 hours a week is plenty. You don't have to deplete your life savings or take on a boatload of risk. Starting a business on the side while keeping your day job can provide all the cash flow you need. You don't even need an office. Today you can work from home or collaborate with people you've never met who live thousands of miles away."
Alex Payne, a programmer, wrote a long article
on how to remain healthy and sane while developing a start-up. He admitted that during his work in Twitter he made many mistakes. He did not sleep enough, he ate unhealthy food, he was constantly stressed out, absent-minded, and he damaged relations with friends and relatives. Alex was writing a runnable code, but was not satisfied with its quality.
To remain healthy and sane, the programmer developed rules, which he described in the article. There is nothing about sacrifices in those rules, but there are such things as sport, diet, meditation, and time management. Alex advises to retain sound mind and take care of one's health and wellbeing, because it allows making work better and not to ruin oneself.
Alex Payne is not the only one, who aims to find the balance between work and free time. More and more entrepreneurs try to make their work schedule healthier. For instance, Arianna Huffington, a co-founder of Huffington Post, thinks
that it is a good night sleep that allows an IT entrepreneur to make rational decisions and make a successful business. "How much we sleep determines our ability to make important decisions — both professional and personal", she writes. In her opinion, a sound sleep will become a trend of 2016 in IT sphere.
American engineer, investor, and entrepreneur Marc Andreessen, a creator of Mozaic browser, writes
in his blog about maintaining a balance between work and free time. He, too, is sure that one can make a start-up and live a normal life at the same time. However, it's not an easy task, he admits.